MailChimp for Shopify

Developed by MailChimp

The official app for connecting your store with MailChimp. Automate your email marketing, track your ROI, and generate more repeat business!

Getting Started Is Easy


Streamline your email marketing workflow by integrating your store with MailChimp!



  1. Signup for a MailChimp account.

  2. Create a list in MailChimp (one list per store, please).

  3. Install MailChimp for Shopify to your Shopify store.


Customers automatically added to MailChimp


During the checkout process, Shopify asks your customers if they are interested in receiving marketing information from your store. When a customers completes an order at your store and has agreed to marketing, MailChimp for Shopify will automatically subscribe them to your MailChimp list. In addition, your customers are added to a static segment called "Shopify Customers", so that you can easily target email campaigns to only your customers.


Target email campaigns based on buying behavior


MailChimp for Shopify will also relay Ecommerce360 data to your MailChimp account, allowing you to target email campaigns based on your customers' buying behavior. Tell your customers about special offers and promotions, or send recommendations to customers based on their purchases. The possibilities are endless.


By enabling Ecommerce360 tracking on your email campaigns, MailChimp for Shopify will pick up on sales generated by your campaigns. Your campaign reports in MailChimp will contain detailed information to help you measure the ROI of your campaigns and help you optimize your email marketing strategy.

Automate email campaigns with automated workflows


By using MailChimp's automation feature you can automate the process of communicating with your customers and drive repeat business. Perfect for encouraging customer reviews, rewarding first-time customers, or delivering product recommendations. With MailChimp's advanced segmentation tools, you can target automated campaigns based on Ecommerce360 data, geolocation, and more.


Support


Check out MailChimp's Knowledge Base to learn more about MailChimp for Shopify or
send us a note
for more information

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